Our Story: Built on Innovation, Driven by Purpose
A Simple Idea. A Lasting Impact.
Cherry’s was founded in 1982 to market the pallet inverter—a groundbreaking piece of material-handling equipment designed to safely rotate entire pallet loads. This innovation offered an efficient solution for recovering and replacing broken bags of fertilizer, sugar, and other dry goods, significantly reducing the risks associated with manual handling. What began as a niche solution quickly became a must-have across the industry.
Today, the Cherry’s brand is trusted in countless industrial applications to create safer, cleaner, and more productive workplaces. As our legacy products gained traction, Cherry’s evolved too—expanding into a comprehensive line of pallet-handling machinery.
Problem Solvers at Heart
One successful product wasn’t enough. We set out to tackle broader challenges within the pallet industry: repetitive motion injuries, back strain, fatigue, lost time, and costly workers' compensation claims. That commitment has led to a diverse portfolio of seven core product categories, with dozens of specialized models and custom designs—each one engineered to reduce risk, boost safety, and increase operational efficiency.
Proudly Made in America
Every Cherry’s-brand product is manufactured and assembled in the United States. Nearly 90% of our components are made here, and we do not offshore production. Years ago, we made a conscious decision to bring our entire supply chain back home—ensuring the highest level of quality, supporting American jobs, and choosing not to participate in unethical labor practices or environmentally unsound manufacturing abroad.
Since then, we’ve acquired and revitalized multiple product lines that were either headed overseas or at risk of being discontinued. By keeping these essential tools available domestically, we proudly uphold the legacy of American craftsmanship and innovation.
A Commitment to Real Quality
Our customers aren’t just looking for a quick fix—they want dependable, long-term solutions that integrate seamlessly into their operations. That’s why we never cut corners. Our in-depth risk assessment process evaluates every product’s performance in real-world environments, ensuring that each machine we deliver is built to last, engineered for safety, and optimized for productivity.
We Value Relationships
At Cherry’s, we don’t just sell equipment—we build partnerships. We take the time to understand your business and what matters most to you. These values shape everything we do.
Thank you for choosing Cherry’s for your pallet handling needs. We’re proud to be your trusted partner and look forward to serving you for years to come.